— IST

Designing visuals that feel louder than ads & more human than trends.

Creative studio for branding, films, motion, & internet-first storytelling. “Cool. Cool Cool Cool.” — Abed Nadir

Available for select projects Currently making things Open for collabs '26 Available for select projects Currently making things Open for collabs '26 Available for select projects Currently making things Open for collabs '26 Available for select projects Currently making things Open for collabs '26

We make things people
actually feel.

Brands today don't need more content. They need stronger stories, sharper visuals, and ideas that don't disappear after one scroll. That's where we come in.

At Getup Lab, we turn chaotic notes, random midnight ideas, and “wait… what if we did this?” moments into visuals people remember.

 “Sometimes I’ll start a sentence and I don’t even know where it’s going.
I just hope I find it along the way.”

— Michael Scott Honestly? That's how some of the best creative ideas begin.

The full menu.

Five things we do best. Slide through, pick your flavor.

Let's talk →01

Brand Worlds

Brands people recognize, remember, and want to belong to.

  • Brand Identity +
  • Voice & Messaging +
  • Packaging & Guidelines +
  • Retail & Spatial Experiences +
Let's talk →02

Creative Direction

How a brand looks, feels, and shows up everywhere.

  • Campaign Concepts +
  • Art Direction +
  • Shoot Direction & Styling +
  • Visual Storytelling & Positioning +
Let's talk →03

Content & Experiences

Content that stops the scroll and earns attention.

  • Reels & Social Content +
  • Commercials & Films +
  • Motion & Animation +
  • Launch Campaigns +
Let's talk →04

Design Systems

The visual assets that bring a brand to life.

  • Illustration & Iconography +
  • Graphic Systems +
  • Editorial Design +
  • Digital Assets +
Let's talk →05

Future-Forward Creativity

AI as a creative accelerator — never a replacement.

  • AI-Assisted Ideation +
  • Content Systems +
  • Creative Automation +
  • AI Production Workflows +
Branding mascot

Branding

Making brands less forgettable.

Art direction mascot

Art Direction

Building visual worlds with personality.

Creative consultancy mascot

Creative Consultancy

Helping brands find main character energy.

Film direction mascot

Short & Long Form Films

Reels with actual taste.

Getup Lab motion mascot

Motion Design

Static things deserve drama too.

Packaging mascot

Packaging

Products too good to ignore.

Illustration mascot

Illustration

Custom visuals with character and chaos.

Visual merchandising mascot

Visual Merchandising

Turning spaces into stories.

Email campaign mascot

Email & Campaign Design

Not your "Dear valued customer…" emails.

Gen AI mascot

Gen AI Creative Production

Fast ideas. Smart systems. Human creativity.

Branding

Making brands less forgettable.

Art Direction

Building visual worlds with personality.

Creative Consultancy

Helping brands find main character energy.

Short & Long Form Films

Reels with actual taste.

“I know what I’m about, son.”

— Ron Swanson

Stuff we
actually made.

Campaigns, films, brand systems, motion graphics, and visuals we made instead of sleeping.

"Task failed successfully."

Go Crazy!
make confetti
Wishlink Shop — Storefront GTM moodboarding & case study
01 — GTM Launch2025
Wishlink Shop
Storefront GTM
Moodboard • System • Motion • Films
Wishlink — video production, short form, long form & motion design
02 — Video2025
Wishlink
Video Production
Short form • Long form • Motion
Wonderful — music video for Squarez Attached
02 — Music Video2025
Wonderful
Squarez Attached • Direction
The Future of Social Commerce — Wishlink × Meta
01 — EventWishlink × Meta
The Future of
Social Commerce
Identity • Stage • Zones • Merch
Seleqt by Wishlink
04 — Brand2026
Creator-Led
Fashion
Brand book • Identity system
Meddo Health
03 — Brand2024
Care,
Reimagined
Healthcare • Identity system
Pristyn Care
05 — Performance2023
Full-Funnel
Creative
Healthtech • +20% leads
Moolchand
06 — Healthcare2023
Moolchand Hospital
Films
Hospital group • Concept-to-edit films

Our Trusted Clients

AND MORE AND MORE AND MORE AND MORE
04 / Why we exist

The internet made
everything look the same.

So we started Get Up Lab. To create visuals with texture. Stories with personality. Design that feels human again.

We take weird references, chaotic Pinterest boards, half-written notes and 2AM voice memos, then turn them into work that actually stands out.

Because safe ideas rarely make people feel anything.

“If I can’t scuba, then what’s this all been about?” — Creed Bratton Exactly.
Animated scene
Click to change the scene
06 / How we work

Modern marketing
& creative systems.

We help brands market smarter, not louder.

At Get Up Lab, we pair creative thinking with modern tools. AI workflows, automation, Adobe Creative Cloud and new-age content systems come together to build faster, sharper, and more scalable brand experiences.

From content production and campaign visuals to strategy, editing, and creative execution, we make marketing that feels current without losing the human touch.

Workflow connecting creative tools to channels

Because good marketing shouldn’t feel manufactured.
It should feel alive.

Start the journey

Let's make
something people
won't ignore.

Got a weird idea? Perfect, those are usually the fun ones.
Let's build something loud, emotional, cinematic, and slightly unhinged together.

Studio
New Delhi, IN
Start a Project
“I am Beyoncé, always.” — Michael Scott